Establishing A Brand Voice: The Magician Archetype

Is your brand a magician? In this post we explore the magician archetype, as well as helpful real world branding examples.

Establishing A Brand Voice: The Lover Archetype

There are many archetypes businesses can use to guide their branding. In this blog post, we explore the lover archetype.

Establishing A Brand Voice: The Jester Archetype

If you are looking to build a brand from scratch, you can use archetypes for guidance. In this post, we take a look at the jester archetype.

5 Ways to Speed Up the App Development Process

If you are looking to speed up the app development process, you need to work from a solid foundation. Here’s how you can!

An Exploration of Unhinged Social Media Marketing

Let’s talk the pros, cons, and psychology behind unhinged social media marketing. Is this tactic the golden ticket or a brand killer?

Establishing A Brand Voice: The Everyman Archetype

Undestanding archetypes is key when it comes to establishing a brand voice. In this post, we take a look at the everyman archetype!

Elon Musk, Tesla, Twitter, and the Pros and Cons of Persona In Branding

Through Elon Musk, we can truly see the pros and pitfalls of intertwining your businesses with your persona. Let’s take a look!

How to Master Startup Branding from Day One

Don’t leave your startup branding until the last minute! Here is how it can be a powerful foundation that helps you build your business!

Your Logo Won’t Make or Break Your Business

How important is branding to the overall success of your business or app? Let’s take a look at what your logo and more can really do!

A Beginner’s Guide to App Branding

Here is how to create successful app branding with a strong foundation! In a competitive market, branding can make or break a product.